Intel and Netflix co-developed the SVT-AV1 codec a few years ago, a software-based CPU encoding AV1 solution. The latest update of the codec claims to feature a performance boost of up to 40%.
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The AV1 codec was released back in 2018 and even today, the technology is slowly being adopted. Over five years later, AOMedia has now started to add experimental support for the succeeding AV2.
Apple maybe working to finally bring AV1 support to several of its product lines according to the latest leak. This is a feature which has been missing on Apple products for a long time.
With the next generation of CPU and GPU hardware being made available to the public shortly, Microsoft has announced that it will begin supporting hardware-accelerated AV1 video codec on Windows 10.
Netflix today announced that it is beginning to stream select AV1 content on its Android app. The royalty-free codec brings a 20% improvement to compression efficiency, reducing streaming data usage.
Many major companies such as Microsoft, Google, Amazon, Intel and Netflix have united to form the Alliance for Open Media group, which aims to create an open-source next-generation video format.